Muskan Sharma: A Stand Against Societal Norms in Beauty Pageants
By Geeta Pandey, BBC News, Delhi
Victory Beyond the Crown
Muskan Sharma, a 23-year-old from Rishikesh, Uttarakhand, recently made headlines after being crowned Miss Rishikesh 2025. This local title wasn’t just a personal triumph; it became a symbol of resistance against societal pressures regarding women’s fashion choices.
A Bold Response to Criticism
Sharma’s victory came shortly after a viral confrontation with Raghavendra Bhatnagar, a local religious leader. During a rehearsal for the pageant, Bhatnagar criticized the participants for wearing Western attire, claiming it contradicted Uttarakhand’s cultural values.
Sharma’s immediate reaction was one of defiance, as she challenged Bhatnagar’s stance by asking why he wouldn’t address more pressing social issues like substance abuse instead of policing women’s clothing.
A Spontaneous Reaction
Reflecting on the incident, Sharma described her response as “spontaneous,” born from a deep emotional connection to her dreams of participating in the pageant. Her powerful retorts, captured in the viral video, resonated with many, illustrating the struggles women face in asserting their choices.
Empowerment Through Fashion
Sharma believes that clothing should not dictate a woman’s worth or morals. In a city known for its traditional values, her stand against objectification sent ripples of support from women across the country. “It felt like a double victory,” she remarked, feeling as if she had not only won a title but also stood up for herself and other women in similar situations.
Changing Perspectives on Beauty Pageants
Beauty pageants in India have often been critiqued for perpetuating stereotypes. However, they also represent a platform for aspiring women to showcase their talents and ambitions. Success stories like Sharma’s inspire young girls, reinforcing the idea that beauty can lead to opportunities beyond the stage.
A Call for Change
Sharma is aware of the ongoing debates about women’s rights and clothing in India. She recognizes that while her pageant triumph is significant, it’s crucial that it encourages dialogue about freedom and personal expression. “If you believe you’re right, then you can fight,” she stated, emphasizing the importance of empowerment through resilience.
Future Aspirations
Inspired by her journey, Sharma plans to compete for the Miss Uttarakhand title next year, aiming for broader recognition in the Miss India pageant thereafter. Her story highlights the potential of beauty contests to inspire change and empower women, making it evident that the crown is secondary to the message it conveys.
