Pharrell Williams Pays Tribute to Nike’s Cortez with New Louis Vuitton Sneaker

Imitation is often said to be the highest form of flattery. This rings true for Pharrell Williams, the creative director of Louis Vuitton Menswear, whose latest sneaker design pays homage to one of the sneaker world’s most iconic models: the Nike Cortez. This new LV sneaker comes in a vibrant array of 24 colors, making it a standout tribute.

The Legacy of Nike Cortez

First introduced in 1972, the Nike Cortez was initially designed for track and field athletes. However, it quickly became one of Nike’s first mass-market triumphs. Although it has remained a staple in sneaker collections over the years, its popularity surged recently after Louis Vuitton menswear ambassador Jeremy Allen White declared the all-white version as his personal favorite, leading to a swift sell-out.

Design Elements of the LV Buttersoft Sneaker

Pharrell’s take on the Cortez is dazzling, featuring a chunky silhouette crafted from the luxurious leathers that Louis Vuitton is renowned for. The new LV Buttersoft sneaker combines the classic design elements of the original Cortez while elevating them to a new level of luxury. Available for pre-order now, this sneaker will also be in stores starting July 10.

A Colorful Array of Options

Available in a range of colors, including shades of blue, green, and pink, the Buttersoft sneaker offers options both with and without monograms. This wide selection showcases Pharrell’s ability to tap into the market’s potential for luxury sneakers.

Subtle Personal Touches

The attention to detail doesn’t stop at color selection. Each sneaker features subtly embossed elements, including Pharrell’s side profile and a lobster emblem, adding a personal flair that distinguishes them from other shoes on the market.

Luxury Sneakers Inspired by Classic Designs

Pharrell isn’t the only designer inspired by classic athletic shoes; Maison Margiela has also turned to Nike’s Waffle sneakers for design inspiration. It seems that vintage runners are becoming a go-to source for next-generation luxury footwear.

Pricing and Campaign Details

The LV Buttersoft sneakers are priced at $1,150 to $1,400, and the campaign features actor Callum Turner, who has recently gained attention as the future Mr. Dua Lipa. These details make the launch of the sneakers a noteworthy event in the fashion world.

Choose Your Style: Luxury or Classic?

With such an enticing offering, sneaker enthusiasts are left to choose between the luxurious Louis Vuitton version or the classic OG Cortez. Which one will you opt for?

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