Jenna Ortega Becomes Dior’s New International Makeup Ambassador
NEW YORK — Jenna Ortega has been named the new international ambassador for Dior makeup. Known for her captivating portrayal of Wednesday Addams in Netflix’s hit series “Wednesday,” directed by Tim Burton, Ortega continues to make waves in Hollywood, having also recently starred in “Beetlejuice Beetlejuice.”
This year, Ortega is set to take on additional exciting projects, including her starring role and executive production in the film “Death of a Unicorn.” She will also pair up with The Weeknd in the upcoming film “Hurry Up Tomorrow,” directed by Trey Edward Shults. Her rapid ascent in the film industry marks her as a prominent figure in both acting and production.
Joining Forces with Dior
In her new role, Ortega will collaborate with Peter Philips, the creative and image director for makeup at the esteemed LVMH Moët Hennessy-owned house. This partnership promises to bring fresh perspectives to Dior’s makeup line, celebrating both artistry and individuality.
Embracing Natural Beauty
Ortega expressed her enthusiasm about the collaboration with Dior, stating, “I love that Dior beauty is all about embracing people’s natural beauty and creating products that allow it to shine through.” She aims to show how simple makeup can enhance one’s daily life and personal expression in a way that’s both accessible and impactful.
Daily Makeup Routine
The young actress revealed that her makeup routine varies daily. “But I am a lover of smudged eyeliner, some color on the lips and cheeks,” she commented. “It’s no more than 10 minutes on most days.” This simplicity underlines her philosophy of makeup as a tool for self-expression.
The Impact of Makeup in Character Creation
Ortega further highlighted the significant role makeup plays in her acting career, stating, “Makeup definitely plays a huge part in creating a character, as it can make you carry yourself differently.” She believes that makeup is crucial for self-expression and character development, reflecting the personality traits and nuances of the roles she portrays.
For instance, she described her character Wednesday Addams as “someone who looks a little dead inside and out,” showcasing how makeup informs not just her appearance but her demeanor on screen.
Memorable Beauty Moments
Reflecting on her career, Ortega reminisced about a standout beauty moment during the Venice Film Festival red carpet, where she sported a striking look with red lips and eyes that matched her dress. This blend of elegance and character further emphasizes her unique approach to makeup.
Inspiration from Classic Icons
Ortega draws inspiration from iconic actresses like Lupe Velez, Clara Bow, and Joan Crawford. Her appreciation for old-school Hollywood glamour was notably highlighted in her collaboration with pop star Sabrina Carpenter on the music video for “Taste,” which took cues from the film “Death Becomes Her.”
A Glimpse into Her Future Projects
Looking ahead, Ortega is poised for a busy schedule. “I’ve just wrapped an untitled project with Cathy Yan and Natalie Portman that I’m excited for,” she revealed, referring to “The Gallerist.” She is also preparing to film a sci-fi project with J.J. Abrams and Glen Powell, along with other undisclosed projects that are on the horizon.
Dior’s Statement on the Collaboration
In a statement, Dior praised Jenna Ortega, saying, “Jenna Ortega embodies the bold elegance of the house. It is a tailor-made role for this rising star who, through her values and her personality, is already inspiring an entire generation.” The actress, who is also recognized as a Dior jewelry ambassador, will soon feature in the Dior Backstage campaign, debuting on Thursday across Dior beauty’s social media platforms.
